Why Fusion

Expertise in Insight, Experienced in your market

At Fusion, we combine our expertise in research with the considerable experience gained within media/content owners, event companies and client side agencies to provide clear, meaningful and robust insights. Meet the Management Team

5 Facts about Fusion

In operation since 2003

We have been providing strategic and tactical research since 2003.

Full service agency

We are a full service agency; delivering bespoke qualitative and quantitative research that answer business, product, commercial and marketing objectives.

Relevant, meaningful insights & recommendations

We combine our knowledge of magazines, web businesses, exhibitions and the built environment with our research expertise to deliver relevant, meaningful insights and recommendations.

International experience

We don’t just conduct projects in the UK; our experience is truly global and multi-lingual– from the USA to China, South Africa through UAE to Germany and Scandinavia; and many countries in between.

Providing context – using our considerable experience in your sector

A small selection of our customers includes The Financial Times, Reed Business Information, Centaur Media, Euromoney, UBM, William Reed, Wilmington Publishing, The Law Society, Informa, i2i Events, Fresh Montgomery, Reed Exhibitions, Clarion Events, RIBA, Wolsley and Baxi.

Our Experience

Meet the Management Team

  • Phil Redwood CEO - Director & Founder

    Phil founded Fusion Insight & Strategy after identifying a need for custom-designed approaches to research which provide both meaningful insight and actionable recommendations.

    His 20+ years of experience working within senior marketing and research roles for organisations including CMP Media, EMAP and Compaq has honed his abilities to view the practical and commercial implications often prompted by tailored research.

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  • Craig Bain Online Director

    In his current role as Online Director Craig is responsible for providing technical leadership, development of new services and managing the scripting team to complete online fieldwork on time and within budget.

    Craig has been at the forefront of developing Fusion’s survey capabilities including: mobile adaptability, heat mapping results, KPI dashboards, advertising effectiveness studies and advanced AI and analytics solutions.

    Craig has 15 years of experience in market research having joined Fusion in 2007. Prior to joining Fusion he worked as both a Senior Data Analyst for TNS.

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  • Matthew Mann Research Manager

    After developing a taste for market research as a summer intern at Synovate (now part of Ipsos) and a six-month detour travelling around South America, Matthew joined Fusion at the beginning of 2011 progressing from a Research Executive to Research Manager.

    Experienced across both quantitative and qualitative research methodologies and the whole research cycle, Matthew works with clients, across multiple industry sectors, to design bespoke research programmes that succinctly answer their business and wider strategic objectives.

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